At home with Felix (33)

Industrial designer
and comdirect customer
since July 2011

"Along with my team, I develop functional designs for industrial machines and am right at the heart of building Industry 4.0."

"It’s just my thing – designing the workplaces of tomorrow.
I don’t mind that I work a lot."

"And when I’m not working? Then I read a lot. Or spend time with my daughter. That’s always an experience! She’s like me, always full of crazy ideas.

Because there isn’t much time between work and family, I organise my life in a way that saves as much time as possible."

"comdirect is the closest to what I expect from a bank. But I’m hoping that they go a little bit further and that sometime in the future I can simply pay for a coffee with my smartphone."

"I’ve already been saving for a while with securities and that’s how I came by comdirect. When there’s a sweetener on offer for switching, then why not.

Until recently, I’d only invested in ETFs, so relatively well diversified and favourable. After getting a bit of experience and even benefiting from a few share price gains, I though: There’s more to be had. And that’s how I started trading. Trailing orders, stop-losses – I did have to learn what these meant first, but that was really easy in the tutorial. In any case, I was immediately excited."

"Then recently I noticed 'customer trades'. This is really smart stuff. You get to see, for example, what products other customers with a similar trading pattern have just bought, and can then submit your order straight away in your own comdirect custody account."

  • 1. Open the current overview by clicking the "customer trades" button in the Personal Area or custody account overview.

  • 2. The most traded securities by customers with similar trading behaviour are displayed.

  • 3. Select a suitable security and carry out the order with just one click.

  • 4. Advantages: Get information about popular purchases & sales, discover new investment ideas and follow current market trends live.

"I’ve still got a traditional savings plan with equity funds.
I set it up just recently for my daughter’s future education.

But I’m not ruling out trading and careful investment."

Smart ideas
for modern customers

Modern and independent customers like Felix want smart and intelligent solutions that fit seamlessly into lifestyles that are increasingly digital. They’re not looking for a bank in the conventional sense, but for a financial manager who is on hand with ideas and as a coach when needed. To be this, we have completely reorganised our innovation process.

We take up ideas if, and only if, they make life simpler for modern banking customers. The direction in which we are re-envisioning banking is "smart". We believe that this means an entirely digital, intelligent, tailored and extremely simple solution that also meets today’s demand for convenience, clarity and lifestyle. If work time and free time are becoming ever smarter, banking must do the same.

This also applies to asset management. Our InvestmentAssistant, which was awarded the Innovation Prize, as well as popular "customer trades" and social trading approaches are initial steps towards digital asset management. We are creating smart investment opportunities and real added value – especially in today’s low interest environment. We find good ideas for this everywhere. We use our employees' innovation potential via new formats and also support FinTech start-ups with promising ideas, whether with Bankathon, financial BarCamp or our Start-up Garage. Innovation leadership is possible only through innovation partnership.

"The future belongs to digital asset management", says Holger Hohrein, Chief Financial Officer at comdirect. "It is precisely here where our 2020 strategy is taking hold: Helping our customers to handle their finances themselves with smart solutions for investing and trading with securities."

Smarter Zugang
zur vollen Leistung

Smart ideas
for modern customers

Modern and independent customers like Felix want smart and intelligent solutions that fit seamlessly into lifestyles that are increasingly digital. They’re not looking for a bank in the conventional sense, but for a financial manager who is on hand with ideas and as a coach when needed. To be this, we have completely reorganised our innovation process.

We take up ideas if, and only if, they make life simpler for modern banking customers. The direction in which we are re-envisioning banking is “smart”. We believe that this means an entirely digital, intelligent, tailored and extremely simple solution that also meets today’s demand for convenience, clarity and lifestyle. If work time and free time are becoming ever smarter, banking must do the same.

This also applies to asset management. Our InvestmentAssistant, which was awarded the Innovation Prize, as well as popular "customer trades" and social trading approaches are initial steps towards digital asset management. We are creating smart investment opportunities and real added value – especially in today’s low interest environment. We find good ideas for this everywhere. We use our employees’ innovation potential via new formats and also support FinTech start-ups with promising ideas, whether with Bankathon, financial BarCamp or our Start-up Garage. Innovation leadership is possible only through innovation partnership.

"The future belongs to digital asset management", says Holger Hohrein, Chief Financial Officer at comdirect. "It is precisely here where our 2020 strategy is taking hold: Helping our customers to handle their finances themselves with smart solutions for investing and trading with securities."